Creative Services
Rave Computer Collateral

Client | Rave Computer
Audience | Prospective customers, media, external audience
Overview | I led a full redesign of Rave's collateral and product data sheets. My role included copywriter and graphic designer.
Audience | Prospective customers, media, external audience
Overview | I led a full redesign of Rave's collateral and product data sheets. My role included copywriter and graphic designer.
ArvinMeritor Corporate Holiday Card

Client | ArvinMeritor
Audience | Customers, partners
Overview | The holiday card greeting went from print to an electronic flash e-card format in an effort to streamline the distribution and save on printing/shipping cost. The greeting is translated into several languages.
I worked with a graphic designer to design the landscape, animate, translate, write copy and internal communications notice.
Click to Play the Holiday E-Card.
Audience | Customers, partners
Overview | The holiday card greeting went from print to an electronic flash e-card format in an effort to streamline the distribution and save on printing/shipping cost. The greeting is translated into several languages.
I worked with a graphic designer to design the landscape, animate, translate, write copy and internal communications notice.
Click to Play the Holiday E-Card.
Product Badges

Client | ArvinMeritor
Audience | Customers, partners
Overview | The objective of developing product badges was to create differentiators that easily identify key features of each product. I designed this format for both Web product specifications and print product data sheets.
Audience | Customers, partners
Overview | The objective of developing product badges was to create differentiators that easily identify key features of each product. I designed this format for both Web product specifications and print product data sheets.
Macomb-OU INCubator Grand Opening

Client | Macomb-OU INCubator, Rave Computer
Audience | Regional business leaders, Michigan State dignitaries, community members, government officials, media members
Overview | I served on the planning board for the INCubator grand opening. I was responsible for designing the invitations, distributing html e-mail notices and invitations, building signage and providing media lists.
I also managed partner exhibits and luncheon in the Rave Computer building.
Audience | Regional business leaders, Michigan State dignitaries, community members, government officials, media members
Overview | I served on the planning board for the INCubator grand opening. I was responsible for designing the invitations, distributing html e-mail notices and invitations, building signage and providing media lists.
I also managed partner exhibits and luncheon in the Rave Computer building.